How does consumer demand for Barbie change throughout the year? Pattern shares their insights into the changes of Barbie consumer purchases.

As holiday shopping journeys wind down to a close, what can you do to continue bringing your brand success before the big day comes?

Pattern's marketplace experts explain how Amazon Subscribe & Save works and the benefits consumer brands can obtain by opting-in to the programme.

Is your brand protected through the holiday shopping season? Increased customer traffic and deep discounts are extra enticing for devious ecommerce activity.

If being past Black Friday and Cyber Monday has left you saying ‘Now, what?’, then use this article as a roadmap for Amazon advertising tactics during the month of December.

You may have heard Cyber Weekend underperformed as compared to previous years, but do you know the categories affected and the trends that caused the slump?