Blog
Insights and inspiration to accelerate your growth.

Everything You Need to Know About Bilibili
Learn key statistics on the video-streaming platform’s user base, and how brands are using Bilibili as part of their overall China marketing strategy.
What Brands Can Learn From Livestreaming in China
You’re probably familiar with the term livestreaming in relation to influencers, but we’re going 1 step further to brand-hosted livestreams. Learn how this trend is changing the ecommerce game.

Why Brands Should Consider Selling on Coupang in South Korea
Pattern shares why international brands should be selling on Coupang, South Korea’s biggest online marketplace and one of the most advanced in APAC.

International Retail Holidays to Know in 2022
Don’t miss any international holidays as you plan out your 2022 ecommerce promotion calendar.

Analysis: Online Sales of Musical Instruments
Are favorite at-home instruments like the ukulele still a high-demand item? Did traditional band instruments like the trumpet or clarinet see demand bounce back once schools opened back up? And which instruments had the strongest 2021 compared to 2020?

Social Commerce: What it is & How to Use it Effectively
Instagram, Twitter, TikTok—they’re not only a way we connect to others and pass the time, they’re also part of an invaluable ecosystem that brands should be paying attention to right now: social commerce.