We are a group of partner-obsessed data fanatics who hustle, get things done, and are never satisfied with being average. We love, live, and let our company values drive every decision we make.
Partners come first. We earn their trust through our quality of work, honesty, impartiality, and responsiveness. We do the right thing. We listen. We see the world through their eyes. We succeed only when our partners succeed.
We hypothesize. We test. We geek out. Our edge is always found in the data. We use insights to deliver collaborative, actionable, and achievable solutions for our partners. Data has always been and will always be at the heart of what we do.
We are nimble, intrepid problem solvers who challenge the status quo. We don’t know all of the answers or have all of the data. We don’t wait until we do. We have a bias for action. We are accountable, responsible, and do what we say we will do.
We win—in the marketplace and in the workplace. We raise every conversation and lift every engagement. We listen, we care, and we politely call B.S. We embrace disruption and actively spot opportunities for our company and our partners.
David Wright and Melanie Alder launch iServe selling fridge magnets on Amazon.
iServe tries selling Power Step insoles online but struggle because every other reseller is violating MAP.
iServe launches the TriGuardian software.
iServe moves headquarters out of Melanie's living room into an office on Center Street in Lehi, Utah.
Dave and Mel take their first paycheck with iServe.
iServe moves into a warehouse in Lehi, Utah.
iServe opens a warehouse in Kentucky and Toronto, Canada.
iServe acquires international eCommerce consultancy Practicology along with its 100+ international employees and offices in London, Dubai, Hong Kong, China, and Australia.
iServe rebrands to Pattern and opens new corporate headquarters at Innovation Pointe in Lehi, Utah.
Pattern’s Triguardian software gets a facelift and a new name as Predict. Predict combines MAP compliance technology with rules-based advertising capabilities as an all-in-one eCommerce intelligence platform.
Despite coming from a variety of backgrounds and industries, Pattern's executive team shares one important trait: Each of them excels in their area of expertise. With nearly a century of business and technology management experience between them, Pattern's executives are dedicated to a common goal—establishing the company as the leading provider of B2B eCommerce services for retailers, helping brands optimize their web presence, and achieving sales goals.
Despite being spread across four different continents, Pattern's global leadership team works together to ensure a consistent experience for our partners across all marketplaces. With eCommerce experience in global markets in Europe, Asia, and the Pacific, Pattern's global executives are dedicated to establishing the company as the leading provider of international B2B eCommerce services for retailers, helping brands optimize their distribution channels, and achieve growth.
Pattern offers a full suite of consulting and strategic advisory services via our team of 100+ in-house eCommerce consultants at 11 global offices. International expansion is a key growth imperative for many brands, and we can help.