SALT LAKE CITY — March 10, 2021 — Pattern, the premier platform for global ecommerce, today announced the launch of the Marketplace Performance Score™ (MPS™) — a new ecommerce industry metric designed to help leaders understand the health and performance of their brand on global ecommerce marketplaces.
Developed by Pattern’s data scientists, MPS holistically measures the ecommerce performance of a brand’s top products across three key drivers and 16 dimensions that impact a brand’s ecommerce revenue growth. The result is a score from 1-10 that helps brands in an ever-increasing array of industries — including tools, direct selling, and pet products — measure their performance relative to their competitors.
“For too long, brands have lacked a data-driven methodology to gauge the health of their ecommerce presence relative to their competitors,” said Pattern Co-Founder and CEO David Wright. “The Marketplace Performance Score provides a powerful way for leaders to simply and transparently assess how their ecommerce strategies are performing relative to their competition and where they can optimize to maximize their brand’s ecommerce revenue potential.”
The Marketplace Performance Score has been an integral and exclusive part of Pattern’s offering to its partners for years and is now being made available for the first time for public use. The new standard is a measurement of the following key drivers that impact revenue growth:
Pattern is the premier platform for global ecommerce — helping brands command their maximum share of the exploding $6 trillion ecommerce market. Founded in 2013, Pattern uses its proprietary technology platform, industry expertise, and global distribution, logistics, and fulfillment services to help brands attain profitable e-commerce growth on their websites and on hundreds of global marketplaces — including Amazon, Walmart, eBay, Google, Tmall, JD, and MercadoLibre. To learn more, visit pattern.com or email hello@pattern.com.
Dallin Hatch
Head of Corporate Communications, Pattern
press@pattern.com