Pattern Acquires Amplifi.io to Accelerate Ecommerce Content for Brands

 2 minute read time

Amplifi.io’s technology will be folded into Pattern’s ecommerce acceleration platform, helping brands manage content at global scale.

Pattern Acquires Amplifi.io to Accelerate Ecommerce Content for Brands

SALT LAKE CITY — February 2, 2022 — Pattern, the category leader for global ecommerce acceleration, today announced its acquisition of Amplifi.io—a leading digital asset management (DAM) and product information management (PIM) platform.

The move will bolster the technology powering Pattern’s ecommerce acceleration platform, helping brands get their products into more ecommerce marketplaces and digital channels, faster, while keeping product listings and other digital assets updated automatically.

“Conversion is the biggest commercial opportunity for brands in the digital landscape, and content optimization drives category leading conversion,” said Pattern Co-Founder and CEO David Wright. “Amplifi.io’s technology gives our brands the ability to quickly optimize their product listings and keep pace with a rapidly evolving digital landscape. With their capabilities folded into our ecommerce acceleration platform, it’s a winning combination for brands that want to optimize their spend and gain an ever-increasing digital share.”

Hundreds of brands around the world—including Roland, Toshiba, Targus, KÜHL, and Skullcandy—already leverage Amplifi.io to manage their digital assets and product information across an array of global marketplaces and digital channels.

“We’re excited to join the Pattern family to continue to build transformational ecommerce technology for brands around the world,” said Amplifi.io Founder and CEO Kenneth Garff. “It’s never been more important that brands have access to powerful tools to capture their fair share of the exploding $6 trillion global ecommerce market. We’re excited to add our technology and skills to serving the incredible brands that leverage Pattern’s ecommerce acceleration platform. Together we will be an unparalleled force to drive brand growth.”


About Pattern

Pattern is the category leader in global ecommerce and marketplace acceleration. Since its founding in 2013, Pattern has profitably grown to more than 1,100 employees operating from 22 global locations to help leading brands achieve accelerated growth on D2C websites and across hundreds of global marketplaces—including Amazon, Walmart.com, Target.com, eBay, Tmall, JD, and Mercado Libre. To learn more, visit pattern.com or email press@pattern.com.

Media Contact

Dallin Hatch
Head of Corporate Communications
press@pattern.com

Explore Our Ecommerce Resource Library

Find relevant content to accelerate your ecommerce business. Stay on top of industry trends and best practices.

Inflation Breaks Hearts on Valentine’s Day
Inflation Breaks Hearts on Valentine’s Day

Valentine’s Gifts Hit Hard by Rising Prices No holiday has been spared from inflation so far in 2023, and Valentine’s Day looks to...
Inflation Crashes Super Bowl Parties in 2023
Inflation Crashes Super Bowl Parties in 2023

Snack Prices Skyrocket Ahead of Super Bowl Celebrations As football fans prepare for their annual Super Bowl celebrations, they can...
Improve Amazon Advertising Strategy
Improve Your Amazon Advertising Strategy With One Simple Metric: True RoAS

The purpose of advertising on Amazon is simple: increase traffic and conversions. But the approach to get those conversions is not...

Digital Shelf

Sorry, Digital Shelf is undergoing maintenance.
Please check back soon.