July 29, 2019

Who We Are at Pattern

By Eleanor Adams / Pattern News, Technology

At Pattern, we don’t just talk about the importance of things like gathering data on customer reviews, making sure you’re not overspending on advertising, and finding patterns in consumer behavior—we walk the walk with you. It’s just who we are.

We’re data fanatics

Think of us as your friendly neighborhood nerd who can’t stop talking about all the insights that numbers, algorithms, and millions of lines of code give about your brand (and how to make it stronger).

“When you’re talking eCommerce, it’s almost ridiculous not to talk about it in the context of data,” said David Wright, Pattern Founder/CEO. “If any company who specializes in this eCommerce world isn’t almost completely data-driven, then they’re certainly subpar.”

We strongly believe that informed decisions are better decisions. That’s why, says Chief Revenue Officer John LeBaron, “data plays a very big part in what we do and how we add value back to our partners.”

Without data backing your choices, it’s nearly impossible to know whether your strategies are effective or not. Let us crunch the numbers with you and show you the difference good data makes.

Why talk about problems when you could be solving them? 

“Brands come to Pattern because they’re trying to deal with a problem, and it could be one of several different problems,” said Jared Mason, a Director of Brand Management. “It could be a compliance problem, it could be a growth problem, it could be even a distribution problem. These are all things that people come to us for and that we’ll help solve for them.”

<We’re doers and game changers—and we’re with you every step of the way when you trust us with your brand.

We’re partner obsessed

Just like you, we care about your brand. We’ll help you optimize your consumer experience so you succeed, says Brooke Quaintance, a Director of Brand Management. “We’re trying to grow brand equity in different marketplaces and grow the brand overall in the eCommerce space,” she said.

When it's all said and done, our obsession with partner success is truly what sets us apart, says Melanie Alder, Founder/Chief Investment Officer.

“Really the secret is that we are brand obsessed,” Melanie said. “Pattern has experienced such explosive growth because we are brand obsessed and we tailor all of our offerings to what a brand wants and needs.”

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