2022 Ecommerce Consumer Price Index – Amazon

Pattern Data Science

September 1, 2023

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To understand and find pricing patterns in 2022, we analyzed the price of the most popular products in every category on Amazon during every day of the 2022 calendar year, including the video games category. The result is a comprehensive look at how the prices of video game products vary over the course of a typical year following the pandemic.

Key Takeaways

  • Video game products remain consistently below the average price of $70. The only spikes throughout the year occur in November.
  • Although prices lower around the holiday seasons, Q1 is the ideal time to buy, when prices drop by over 4%.

How does the price of video game products on Amazon vary throughout the year?

  • Price spread: ↕ 22%
  • Most affordable day: Jan. 1
  • Least affordable day: Nov. 18
  • Most affordable quarter: Q1
  • Least affordable quarter: Q4

Which months are best for buying video game products on Amazon?

Consumers should avoid October, when prices climb over 4%.

What are the top 5 days for buying video game products on Amazon?

4 of the 5 most affordable days to purchase video games products fall within the first two weeks of the year.

  • No. 1: Jan. 1
  • No. 2: Jan. 2
  • No. 3: Jan.3
  • No. 4: Jan. 9
  • No. 5: Jul. 12

What are the bottom 5 days for buying video game products on Amazon?

The least affordable days to purchase video games are in October and November. Prices can increase up to 16% during these days.

  • No. 1: Nov. 18
  • No. 2: Nov. 6
  • No. 3: Oct. 13
  • No. 4: Oct. 20
  • No. 5: Oct. 14

How does the price of video game products change during holidays?

Video game retailers tend to offer deep discounts for the holidays. Some of the most prominent price decreases occur during New Year’s Day at 10%, Prime Day at 6%, and President’s Day at 6%.

How is inflation impacting prices on Amazon so far in 2023?

Video game prices in 2023 are more higher than they were the previous year. The increase in price for AAA games likely contributed to the shift.

Methodology

Pattern analyzed the prices of more than 714,000 of the most popular products in every category in the U.S. Amazon marketplace for all 365 days of the 2022 calendar year. Products only qualified for the index if they were one of the three most popular products in their category during the year. Percent change in product price represents the variability of the price of each product each day of the year against its average price for that same year.

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