2022 Ecommerce Consumer Price Index – Amazon

Pattern Data Science

August 15, 2023

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Baby Products

To understand and find pricing patterns in 2022, we analyzed the price of the most popular products in every category on Amazon during every day of the 2022 calendar year, including the baby products category. The result is a comprehensive look at how the prices of baby products vary over the course of a typical year following the pandemic.

Key Takeaways

  • In a typical year, the best time to shop for new baby products is near the end of December and early January.
  • Prices hit their high during May, otherwise remaining below an average of $50 for the rest of the year.

How does the price of baby products on Amazon vary throughout the year?

  • Price spread: ↕ 15%
  • Most affordable day: Jan. 4
  • Least affordable day: Sep. 24
  • Most affordable quarter: Q1
  • Least affordable quarter: Q2

Which months are best for buying baby products on Amazon?

In a typical year, the best time to shop for baby products is November - March. Parents should avoid shopping in May, when prices increase on average by 3%.

What are the top 5 days for buying baby products on Amazon?

The top 5 most affordable days fall within January and December. In January it's best to buy baby products within the first week, while in December parents should look to buy closer to the middle of the month.

  • No. 1: Jan. 4
  • No. 2: Dec. 13
  • No. 3: Jan. 6
  • No. 4: Dec. 15
  • No. 5: Jan. 2

What are the bottom 5 days for buying baby products on Amazon?

Fall claims 4 of the 5 most expensive days to buy baby products.

  • No. 1: Sep. 24
  • No. 2: Oct. 15
  • No. 3: Oct. 22
  • No. 4: May 21
  • No. 5: Oct. 9

How does the price of baby products change during holidays?

Winter is the best time for parents to buy baby products on Amazon, when prices can drop by as much as 3%

How is inflation impacting prices on Amazon so far in 2023?

Baby products on average are higher in price so far in 2023 than they were in 2022.


Pattern analyzed the prices of more than 714,000 of the most popular products in every category in the U.S. Amazon marketplace for all 365 days of the 2022 calendar year. Products only qualified for the index if they were one of the three most popular products in their category during the year. Percent change in product price represents the variability of the price of each product each day of the year against its average price for that same year.

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